Marketplace

Tuesday, 02 November 2021 14:59

Gousto trials edible stock cube packaging made from pea protein

Gousto is trialling edible packaging made from pea protein to reduce plastic packaging in its recipe boxes. It is using edible stock cube packaging created with University of Cambridge spinout, Xampla.

Xampla in veg1After 15 years of research and one year of development, the stock cube wrapper is claimed to be the world's first edible packaging to be made from pea protein.The edible packaging is made by engineering and drying the pea protein material into sheets that have the same benefits as plastic, being able to preserve the food's flavour and shelf life, but with none of the packaging waste. 

Home cooks who take part in the trial will be using the vegetable stock cube in Gousto's Indian Spiced Carrot & Lentil Soup recipe, by dissolving the stock cube and its packaging in hot water.

Following its first full year of profitability in 2020, the recipe box company recently became a certified B Corporation™, joining a global community of businesses that are committed to growing the right way for people and the planet, including Xampla who were the UK's first university spin-out to be accredited B Corp status. 

Xampla dropping3Gousto's B Corp accreditation was achieved in part by their ongoing work to reduce plastic packaging in their recipe boxes. Last year the business cut plastic by 50% in their boxes by switching to more cardboard packaging and launching the Eco Chill Box, an insulator made of recycled cardboard, that keeps ingredients fresh in boxes.

A further 17 tonnes of plastic could be saved by Gousto annually if the new edible stock cube packaging is rolled out in full to customers in the future.

Gousto CEO and founder Timo Boldt said; "We are so proud of our Eco Chill Box and the significant amount of plastic we cut from our boxes as a result. This partnership with Xampla is another super exciting step towards reducing plastic packaging even further."

Xampla CEO Simon Hombersley said; "This world-first edible pea protein packaging is the product of 15 years of University of Cambridge research, and over a year of development with the Gousto team. We're so excited to be working with the recipe box company to offer more sustainable alternatives to plastic, and hope this marks the beginning of significant change within the industry and many more innovative packaging solutions in the future."

The edible packaging is available now for customers to choose to add to deliveries from 6th-12th November, as part of the Indian Spiced Carrot & Lentil Soup recipe.